Your Company Financials - What the hell do you do now?

A virtual event for business owners/managers and what you should be doing to weather the current storm.


About this Event

Given the turbulent times that all business owners are facing with regard to company financials, we will be providing vital information, tips and tools to help CEO/founders and management team members navigate the short-term unknowns. Some of the topics/questions we will be addressing include:

  • What steps should you put in place to weather a financial downturn?
  • Where should you make investments in the business now?
  • How should you forecast sales/revenues in times of uncertainty?
  • What information should you be asking of your finance team?
  • Can you raise capital now?
  • Does it make sense to explore debt or equity fundraising?

Panel Leader

William Lieberman, Founder & Managing Partner, The CEO's Right Hand


  • Eric Menke, Partner, Growth Capital
  • John Pennett, Partner in charge of Technology and Life Science practice at EisnerAmper LLP 


About Our Panel

William Lieberman, Founder & Managing Partner, The CEO's Right Hand

William is an experienced entrepreneur, owner/operator and consultant to Founders, CEOs and management teams. He founded his latest venture, The CEO’s Right Hand, as a strategic finance advisory firm that focuses on helping early- to mid-size companies to scale their business. Given his various leadership roles over the last 20 years, serving employees, consultants, investors, vendors, and banker, he has a demonstrated ability to guide management teams and implement strategies that provide end-to-end solutions for transformation and growth.

Prior to launching The CEO’s Right Hand, he was the President & CFO for Interactive Donor where he was responsible for the fiscal management and overall operations of the organization. Prior to joining iDonor, William was the Co-Founder, Chairman, CEO and CFO of Xtiva Financial Systems, a $10 million (revenue) B2B enterprise software company. Earlier in his career, he was COO/CFO at Capital Markets Research/CMR Technologies where he was responsible for the finance and operations of the investment, consulting and technology business units. He also spent 3 years on Wall Street in investment banking / M&A.

William received dual Masters degrees in Business Administration and Computer Science from UCLA. He received his B.S. in Computer Engineering from UC San Diego.

Eric Menke, Partner, Growth Capital

Eric Menke shares over 25 years of investor, advisor and management experience with specific expertise in channel strategies, brand repositioning, logistics, industrial manufacturing and product innovation.

Prior to founding Growth Capital Management, Mr. Menke was one of the founding partners of Champlain Capital, a $148 million private equity fund focused on making private equity and growth capital investments in companies in the lower middle-market. In that role, Mr. Menke made numerous investments in the industrial, consumer products, and retail services sectors. Prior to founding Champlain Capital, Mr. Menke pursued and consummated acquisitions of small market companies on a deal-by-deal basis. Mr. Menke began his career at the investment banking firm of Kidder Peabody & company.

As Advisor of The CEO’s Right Hand firm, Eric provides strategic advisory services in change management, financial performance, mergers and acquisitions (including preparing companies for sale), marketing, business restructuring, and human resources, with an emphasis on managing risks and cost, to assist organizations in improving productivity, overall performance, and accelerate their growth.

Mr. Menke was awarded a Masters of Business Administration from the Kellogg Graduate school of Business at Northwestern University. He graduated, cum laude, with a Bachelor of Arts from the University of Southern California.

John Pennett, Partner in charge of Technology and Life Science practice at EisnerAmper LLP

John Pennett is the Partner-in-Charge of the Life Sciences Group and Technology Group. He has 30 years of public accounting experience, with a strong emphasis on public and private life science and technology companies. John is a frequent writer and speaker on topics related to issues impacting businesses in the life sciences and technology space. He is the publisher of Catalyst, a magazine focused solely on issues related to life sciences and pharmaceutical companies. John supports entrepreneurial organizations around the country with content and program development, and serves as a mentor to several early-stage companies.

John has led the accounting, auditing and strategic advisory work for more than a hundred IPOs, private financing and mergers and acquisitions with an aggregate valuation in excess of $1 billion. In addition, he has served as the interim lead of the firm’s Risk Advisory Practice, leading internal audit, contract compliance and Sarbanes-Oxley implementation and testing. John previously worked as an Audit Partner for an international accounting and consulting firm.


About The CEO's Right Hand:

At The CEO’s Right Hand, Inc.®️ we act as advisors so that our clients can focus on the core strengths of their company.

Comprised of a team of leaders with decades of experience among us, our firm offers a full suite of strategic, financial, marketing, operational and HR services to clients who need assistance growing or scaling the business, are resource-constrained and prefer to outsource C-level help, need assistance raising capital or preparing their company for exit.

With years of application in the professional arena, our team is able to provide guidance to both startups, who are just finding their footing, to established companies with years of history.

We combine the knowledge of the world of business with emerging technological advances which allows us to counsel clients and help leading-edge companies grow. Our firm has experience across a spectrum of industries and company sizes/stages. We also have a network of professionals, in other disciplines, with whom we work and whose skill set compliments our own.

We believe in working closely with the leadership of our client companies to first understand their vision for the company.

We then shape our process around each client to help them drive growth, avoid common pitfalls, and implement a sound fiscal strategy. This approach allows us to transform businesses strategically, operationally, and financially.


A MEETING link to this virtual event will be emailed to you the day prior to this event.

In addition, we've teamed up with Hio Social, a networking app, to help you network with fellow attendees before, during, and after the event. While you can access the video feed only directly through Zoom, we recommend downloading Hio for the best possible event experience where you can network and access the video feed simultaneously on one platform.

To access HIO SOCIAL, follow the below steps.

1. Download Hio Social: On your mobile phone, click this link to download Hio Social.

2. Setup your profile: Click on the bottom right icon, and tap "edit details" to add your contact information.

3. Join the event: Return to the app's home screen, and tap on the calendar icon in the top-left corner. Then, tap on our event and enter the passcode: NYTECHVIRTUAL

4. Start networking: Tap on anyone's profile to swap socials, contact information, and documents!

If you have any questions about the app, please email [email protected] or tweet at @hiosupport.


  • April 16, 2020 at 12:00pm – 1pm
  • Virtual Event - RSVP for Meeting URL
  • Andy Saldana