Search engine optimization (SEO) is often thought of as a complex and long-term process for marketers. But there are many quick and easy steps you can take to improve your website traffic and start a successful SEO campaign. Students will walk away with a starting base to create a search engine optimized web presence.

We'll learn the basics of internet marketing starting with search engine optimization (SEO) and social media marketing in channels such as Facebook, Twitter, Instagram, LinkedIn, etc.