Enterprise companies are the holy grail for many B2B startups: stunningly valuable and equally elusive. For many early-stage founders, it can be too tough to sell to Fortune 1000 companies as they hurdle through a hierarchy to navigate, several stakeholders to sway, and lengthy sales cycles.

However for those that figure out how to sell to enterprises, they’ll reap potential multi-year contracts and impressive growth.

Join us on July 31st as we chat with Jinny Uppal, Board Advisor to Anou, and frmr. VP: Next Gen Stores at Bed Bath & Beyond as we discuss the key challenges of selling into enterprise businesses, like lengthy sales cycles, pricing large deals, navigating procurement procedures and finding the right decision-makers.’